Disponibili Dalle 8:00 alle 18:00 Dal Lunedi al Venerdi
Success requires strategic thinking, operational adaptability and a partner committed to continuous innovation.
Amagroup offers an ideal tool for the management of benefits through the interaction of the consumer with the brand, from the simple purchase in the store to online solutions.
One solution to manage all your campaigns.
How to manage marketing activities in a highly performing manner
DigitAma is a platform created for the management of benefits for the customer, through the interaction of the consumer with the brand that occurs from the simple purchase in the store to online interactions. An effective and innovative system for those who do not yet have their own loyalty card , but which also offers great advantages to those who already have it because it integrates and strengthens the tools already in use.
The Amagroup platform is constantly evolving to guarantee loyalty systems able to anticipate marketing changes through technological innovations and to meet the needs of a dynamic and flexible market.
The relationship with the customer takes place online in real time :
The platform manages the relationship with the customer through multiple interaction channels: SMS and email , web (user area), smartphone (app), social media , tickets (receipt messages), gaming , touch screen totems (for decentralized profiling via games), coupons and vouchers .
The powerful promotion engine DigitAma creates, manages and analyzes the commercial initiatives that can accelerate the marketing campaign . It guides the operator in creating the most effective promotion following the logic of the chi (clustering), when (period of validity), where (movements and networks) and what (type of benefits).
Information can be acquired in real time through different instruments: Pos terminals , Web Pos terminals and terminals Mobile Pos .